The company is strengthening its Asia Pacific (APAC) operations with appointments to senior sales, marketing and technical roles based in Australia. The company is poised to accelerate its growth in the APAC region, having acquired local enterprise clients in the financial services, telecommunications and business services sectors.
Seismic has appointed Richard Kulkarni as vice president of Asia Pacific to oversee business operations region-wide. Mr. Kulkarni has over 25 years of experience in the information technology industry. Specializing in building high-growth software-as-a-service (SaaS) businesses, he has held leadership roles at Software AG, CA Technologies, and Qualtrics, among others.
He is joined by Sarah Hayward (Senior Global Accounts Manager A/NZ), James Shands (Senior Corporate Sales Manager A/NZ) and Joseph Halavazis (Senior Corporate Sales Manager A/NZ), who will grow the business global and corporate clients in Australia and New Zealand.
Ms. Hayward, former Managing Director of Calastone, has received industry recognition for her extensive experience as a fintech leader driving business results for banking, wealth management and asset management clients. ‘assets. Mr Shands comes to Seismic with a strong background in sales management at Qrious and Ricoh in New Zealand. Mr Halavazis joins Seismic after holding senior roles at McGrath Estate Agents as well as other media and retail brands.
“Businesses across Australia and New Zealand and Asia continue to leave money on the table because they fail to capitalize on the intelligent automation and insights needed to help customers make decisions. purchasing decisions,” Mr. Kulkarni said. “At the same time, their digital transformation efforts are impacted by the lack of alignment between their business functions. These are challenges we want to help organizations overcome through content analysis and AI-powered campaign orchestration.
“In a recent study commissioned by Seismic and conducted by Forrester Consulting, 85% believe buyers will dismiss a seller on the first interaction if they don’t receive personalized information,” Kulkarni said. “Considering today’s rapid digitalization, the organizations that will prevail are those that know how to leverage analytics to create personalized experiences by providing the right information at the right time to their customers. »
Seismic has also expanded its Australia-based APAC team with:
• Hydar Al Ammar (Director, Partner and Alliances APAC), has 13 years of experience in business consulting, organizational development, partnerships and alliances, gained in previous roles at KPMG and Thomson Reuters. Mr. Al Ammar is responsible for building Seismic’s regional partner ecosystem and managing strategic alliance relationships.
• Max Verma (Senior Director, APAC Business Engineering), who was previously responsible for APJ solution architecture at SAP Qualtrics, will leverage his customer experience and data analytics expertise gained from Westpac and Infosys to drive Seismic’s capabilities and pre-sales value. advice to customers.
“With businesses migrating to the cloud and an increasingly digital workforce, organizations must change the way they create value for customers,” said Doug Winter, CEO and co-founder of Seismic.
“Building a strong team of local talent on the ground in Australia allows us to better help organizations achieve greater levels of business agility and customer engagement. Now is the right time to increase our presence in Australia and beyond. We are very proud to have Richard at the helm to lead the next phase of our regional expansion efforts. We now have a team of proven leaders to foster stronger relationships with our APAC customers and partners.
